So the bridal business just went hi-tech in Japan.
In a culture that is known for popping out well planned wedding ceremonies like Ford Motor Company pops out automobiles, Escrit Inc., a Tokyo-based start-up that runs wedding venues and plans ceremonies, has just developed a new computer system designed specifically for bridal businesses for analyzing data on customers, orders, accounting and other operations.
The system will allow to see which wedding meals are more popular depending on the demographics of the guests, as an example.
The new hi-tech system will help identify the factors that determine success and failure.
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